With the arrival of smartphones, the boundary between official and private communication is becoming blurred. More and more people are fine with receiving an SMS in both professional and commercial contexts, but selectively.
Choosing the right channel at the right time and with the right message is more important than ever. Never before has there been more choices, both in terms of distribution channels and timing. And at 21grams, as well as the technology and the channels, we also have the insights and skills on the best ways for you to communicate with your customers.
SMS could be the distribution channel that comes closest to the individual, and as such it comes with bigger requirements regarding design, message and timing. But it also has the power to reach the recipient in real time without losing important momentum for a call to action, such as a payment towards a fundraiser, making use of a customer club offer or paying an invoice.
“SMS could be the distribution channel that comes closest to the individual”
There’s a lot of flexibility, the recipient clicks on a link and reaches a dynamic landing page, where you can, for example, offer several different payment methods or offer the recipient a choice of channels for future communication.
Let us at 21grams know if you want to learn more about how and when SMS is the perfect channel for your communication. Of course we’re also happy to tell you more about how you can combine SMS with other services to digitalise your post, such as e-invoices, physical mail, e-archives, e-mail or digital mailboxes.
Three good reasons to choose 21grams
Accuracy. You reach the recipient in real time without losing important momentum for a call to action.
Informative. With 21grams’ wide knowledge base and depth of experience, we help you all the way through.
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